CVB: This is likely the brand name or abbreviation for the company that produces the lipstick.
Lip Lock Lip Color: The term "Lip Lock" suggests that the lipstick provides a secure, locked-in color that stays put without smudging or transferring. This implies that once applied, the lipstick forms a film or barrier on the lips to prevent color transfer.
No Transfer: This indicates that the lipstick is formulated to resist transferring onto surfaces, minimizing the need for touch-ups throughout the day. Lipsticks that claim to be "no transfer" often have a matte or long-wearing formula that sets on the lips once applied.
Long-Lasting: The mention of "long-lasting" suggests that the lipstick offers extended wear, providing color that stays vibrant and intact for several hours without fading or wearing off.